Monday 15 June 2009

Cheaper high end makeup on the way?

Just a quick bulletin from the news desk (i.e. the picnic table in my garden, shaded by billowing Ikea sheets on the washing line). Colin aka Beauty Scientist flagged up this article on Twitter this morning -

Estee Lauder and other mega-corporations are looking to shift their buyer targets and incorporate cheaper items to their ranges

Estee Lauder owns Clinique, and also MAC, so this could be very good news indeed! Apparently this is a strategic move rather than a sale, so it won't be a dramatic thing. But we might expect products in smaller, more affordable package sizes, as well as more basic products being added to high end ranges.

Tesco Value Luxury French Moisturiser, anyone?

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